Webinars are becoming a much more common tool to drive sales in both online and offline businesses. It gives you a great opportunity to share some of your valuable information with a targeted audience of new and existing customers all over the world. They can be lots of fun, but they can also be a…
Category Archives: Facebook
Next Generation Facebook Offers Now Here – At A Cost
I have been advocating the use of Facebook Offers since they were released to selected Facebook Pages in April. I have used them for several of my retail clients and found their viral nature to be work extremely well. The original Facebook Offers were only available for Pages where the business had a physical location…
Cool Software Tool Creates Your Facebook Landing Page and Timeline Covers Instantly
If you are struggling to make money from your Facebook Page, it’s likely that your Page is missing one of the following essential items: 1. Branded Images When a potential client lands on your Page, can they tell what you can offer them? 2. Regular Posting Do you have a content creation strategy that allows…
Adding A Custom App To Your Facebook Page
Using Custom Apps to pull a webpage into your Facebook Page is one of the easiest ways to create landing pages for your ads. In this new video, I show you how to do it for FREE! Click to watch and make sure you leave a link to your own Custom App below. I’d love…
NEW FEATURE ALERT: Facebook Offers
I’ve been so excited since Facebook announced the Offers feature had arrived for Pages. This feature allows you to post offers and discounts to your Facebook Page in the form of a coupon that can be claimed by Facebook users (whether they Like your Page or not). Offering “Daily Deals” on your Facebook Page requires…
NEW FEATURE: How To Use Promoted Posts
Facebook keeps rolling out amazing new features designed to make it easier for businesses to market themselves on Facebook (and of course attract more people to advertise). The good news is the latest changes announced last week are free or cost very little to use. Promoted Posts allow you to promote a specific Facebook Post…
Make Your Facebook Ad Landing Page Work For You
An effective landing page is critical to the success of your Facebook Ads campaign, but it’s really hard to know what to include to get great results and achieve your campaign goals. There is one consistent element you should include on your Facebook Ad Landing Pages and I have demonstrated it across these three examples. Can…
5 Quick Facebook Ad Tips For Big Results
Borrow from the following 5 success tactics to skyrocket your next Facebook Ad campaign: 1. Be Conversational If it suits your brand, use an engaging Facebook-style tone in your headline and copy. 2. Use A Stand Out Image Bright colours and bold graphics can stand out amongst the many generic photo images…
The 5 Inescapable Truths About Marketing On Facebook
Want Facebook to work harder for your business? I’ve found that your marketing efforts deliver BIG dividends when you pay attention to the following 5 Truths: 1. Stay Current As we know, Facebook changes constantly. They are always working to increase activity and engagement, and never more than in the year of their IPO. This means…
Facebook Offers Roll Out
The biggest single change to Facebook Pages is now here and I’m thrilled to show you the potential of Facebook Offers for your business in this video. I’ll run through how to set one up on your Page and how to create an Ad to get even more mileage from it. Now, don’t fret if…
How Are You Going With All The Facebook Changes?
I know it can seem like so much to take in when Facebook makes a big change, like they did on February 29! I have been in the US this past week for Yanik Silver’s Underground Online Seminar in Washington DC, as well as a session with Fabienne Frederickson in NYC, so I have had…
